Automattic, parent company of WordPress.com, just flipped the switch on a new feature that transforms WordPress.com blogs into app-like destinations optimized for tablets. The company says it worked closely with NYC-based startup Onswipe to to create a whole new blog consumption experience for the iPad. Onswipe provides publishers with simple tools to create tablet-optimized websites.
â€œOur iPad-optimized view is app-like in its functionality, but pure HTML5 goodness on the backend,â€ said WordPressâ€™s Nick Momrik in a blog post announcing the new feature. â€œIt supports touch interactions, swiping, rotation and many other features of the iPad.â€
The iPad-optimized blogs have a module interface, making it easy for publishers to switch up the look and feel of their websites. The WordPress.com Dashboard now includes options to change fonts, create personalized covers and change skins. The iPad optimization feature is also available as a WordPress plugin for anybody who runs a self-hosted WordPress.org blog.
â€œThe iPad provides a ton of new opportunities for readers to experience the web and focus in on what matters: the content itself, while making use of whatâ€™s possible now with swipe gestures,â€ Onswipe CEO Jason Baptiste told Mashable. â€œAutomattic powers over 18 million sites and believes in the open web, so it was a great place to start showing the benefit of the web over native apps.â€
What do you think of the new iPad-optimized websites? Do you intend to create a tablet version of your WordPress blog? Let us know in the comments.